Ferrari Enzo (Photo from Cameron J Spencer/Getty Images)
The traditional vehicle industry is in turmoil and as usual nothing seems to have legendary legendary problems of luxury Ferrari sports cars, which is expected to improve profits again in 2025.
The idea for Ferrari to roll quietly, navigating the economic downturn, tariff wars and pits may seem contradictory given its usual voice, shouting the V-12 resonance. But in 2025, Ferrari’s first electric sports machine can only do it by filling your mirror of the back and disappearing in a silent moment.
Ferrari’s profits increased to 2.56 billion euros ($ 2.67 billion) last year. This is modestly from EBITDA of 2023 (income before interest, tax, depreciation and depreciation) of € 2.28 billion ($ 2.37 billion), and a slight improvement in the prediction of 2.45 billion euros ($ 2.55 billion).
Ferrari said his order book is complete by 2026, and that all production of € 799 3.6 million ($ 3.75 million) Supercars F80 has been sold.
“We are not in an electrical transition, we are making additional electrical addition,” CEO Benedetto Vigna said in a 2024 financial results presentation.
EV will start on October 9 and is expected to cost more than € 500,000 ($ 520,000). Five other new models will begin this year, in addition to pure gasoline, gasoline hybrids, plug-in hybrids and now electric models.
Analysts were amazed and expected more increased profit for the predictable future.
“We continue to see Ferrari as uniquely positioned Business Business, with the book of orders that extends well in 2026, which can achieve high growth with a high figure and increased double -digit profit with relatively low instability to profits , ”said Investment Bank Morgan Stanley.
Morgan Stanley recommends Ferrari as an “overweight” investment.
Bernstein investment researcher, in a report entitled “Setting up a new basis for profit” said that fat margins will become weaker.
Ferrari Prancing horses emblem.
“A year ago Ferrari said he was increasingly secure to reach the upper edge of his target margin corridor 2026 of 27-30%. Ferrari’s 2025 instruction is already for about 29.0%. 2026 will include a full year of F80 shipments, which the latest or 30% margin target seems even more accessible, ”Bernstein said in the report.
Bernstein values Ferrari as a “better” action.
UBS Investment Bank joined Lavdata and stressed in a report that Ferrari, unusually, expects the first half of 2025 to be more positive than usual.
“The results of Ferrari once again confirmed the strength of the brand and the business model, as the high -level demand continues to exceed the supply regardless of macro conditions,” UBS said.
“The first weighted half of the de-rated view of the year and leaves room to potentially surprise the top in the second. of capital at 9Th October when the next medium -term plan will be revealed, along with the long -awaited Ferrari Electrica, ”UBS said.
UBS values Ferrari as a “buy”.
In 2024 Ferrari opened a new line of production at its maranello headquarters, Italy, and was in pain to emphasize that this did not signal a change in its determined policy to never make enough sports cars. rich to satisfy the request.
Ferrari said the extension would add an additional production line to improve production efficiency, failing to increase production drastically. The new facility was said to have cost about € 200m ($ 208 million). Ferrari Management denied a Reuters report that this would allow annual sales to reach about 20,000, out of 14,000 of 2023.